Sarah Herbert


Patent Attorney
(Australia/New Zealand)
Trade Mark Attorney
(Australia/New Zealand)


BSc (Hons I), MIP

Sarah’s career has been defined by developing, delivering and protecting innovation. Sarah brings a scientific and engineering-based understanding to product innovation, combined with the knowledge and experience of the research, development and manufacturing environments and legal protection of the underlying intellectual property.

Sarah’s interest in intellectual property began in early career roles in Research and Development at Memcor® Australia. Memcor® Australia began as Memtec®, a company that produced innovative large-scale micro and ultrafiltration polymer membrane water filtration systems. Patents and other forms of intellectual property were critical in the startup and continued growth of the company, and patent filing was a key output of the R&D department. The breadth of Sarah’s IP experience has been developed in-house and at large and small IP law firm environments since 2006, and she has been registered as a Trans-Tasman Patent and Trade Marks Attorney since February 2010. During this time, she has worked with large multi-national clients as well as small and medium sized enterprises from a variety of chemical, food and beverage, FMCG, engineering and pharmaceutical/medical fields to develop, draft, prosecute and/or help to enforce their IP. 

In November 2016, Sarah took an opportunity to re-engage with a research and manufacturing environment, and broaden my experience in FMCG as an R&D Process Engineer, and in Regulatory Affairs, at Arnott’s Biscuits at Huntingwood, NSW. During Sarah’s time with Alder IP, Sarah has worked across a variety of technologies, such as chemical and mechanical engineering, medical devices, food and beverage, consumer products, and recreational products in the areas of patents, trade marks, designs and IP strategy. She has experience drafting and prosecuting patents, designs and/or trade marks alongside working with clients to develop, or enforce, an IP strategy, for a variety of sole practitioner, smaller and larger business clients.   

Sarah graduated in 2000 from a Bachelor of Applied Science in Industrial Chemistry with First Class Honours (University of New South Wales), completed on a full Co-op industry scholarship. Sarah completed a Masters in Intellectual Property Law at the University of Technology, Sydney in 2009.

In a volunteer capacity, Sarah sat on the Board of the Brain Injury Association of NSW (Health) from 2013 to 2016, and was a member of the Journal Editorial Committee for the Australian Water Association from 2014 to 2016. Sarah also guest lectured on the topic of Introduction to IP and Commercialisation to 3rd year Engineering Management students at Sydney University in 2015 and 2016.